A Quick Start Guide to Social Media Marketing: High Impact Low-Cost Marketing That Works (New Tools for Business)
By Unknown Author.
Description
A Quick Start Guide to Social Media Marketing shows how using social networks as a key marketing tool can lead to improved customer satisfaction, better professional relationships and increased effectiveness. It covers: the benefits of social media marketing; how to apply advertising, PR and sales promotion; ethical behavior; how to add value for customers; how to use social networking sites to acquire, retain and satisfy customers; the implications for managing communications; the future of social network marketing.For anybody who wants to learn about high-impact, low-cost social media mar...
ISBN(s)
0749457589, 9780749457587
